Our story
Leadership Visibility Co. didn’t start out life as a personal branding agency. It began as Career Story, a boutique exec career service created by Libby Crossland, who is an expert in career branding for global leaders.
At the time, the vision was simple: to help leaders tell their stories in a way that truly sounded like them, so they could better navigate a brutal job market.
When Suzie Thompson joined as Career Story's co-founder, the mission quickly grew beyond the original scope, and became so clear that the only thing to do was to pivot.
The biggest impact isn't just with individuals, it's when entire businesses start to treat leadership visibility differently.
Libby and Suzie have seen it too many times before: leaders hiding behind huge corporate walls, speaking in safe business-y phrases that mean absolutely nothing to their clients or companies pretending that their logo can carry the weight of the business on its own. The truth is, unless you're a massive brand, no-one really cares about your logo.
But the cost of leadership visibility is always the same: missed opportunities, flat culture, underrepresented voices squashed, and the best talent going elsewhere.
So Career Story pivoted from one-to-one career work to a fully-fledged B2B personal branding agency, where visibility isn’t just personal. It’s commercial. Cultural. And human.
That's when Leadership Visibility Co. was born.
Welcome to the journey.
What makes us different?
With 30+ years of leadership between us, we come at leadership visibility from your side.
We’re not here to turn you into an influencer (unless that's what you want, of course!). There are tonnes of 'personal branding' agencies out there that focus solely on social media, and we are not one of those.
The point is we’re not social media gurus and we're not just chasing vanity metrics.
What we have done and what we continue to do daily, is build credibility for more than 1,000 leaders. Leaders who go on to win clients, board seats, partnerships and trust. All because they show up as human beings, drop the corporate BS, and let people see who they really are.
Who we are
Libby Crossland
Libby has spent over 20 years helping leaders show up with impact. From launching her first recruitment business at 19, to scaling one of the UK’s first CV agencies, to leading marketing for a global L&D firm, she’s built a career on spotting the story that matters and making it land.
Warm, straight-talking and commercially sharp, she’s worked with more than 1,000 leaders to build visibility that turns into real results.
Libby is also a charity trustee.
Suzie Thompson
Suzie left school at 16 and built her way up through sales, marketing, and board roles, often as the youngest leader in the room. She’s led revenues of £20m+, launched national magazines, and steered pivots in tough markets, but her strength is helping people see the value in themselves and making it visible.
As co-founder of LVCo, she brings the commercial lens, the network, and the energy that gets leaders noticed for the right reasons.
Suzie also sits on the board of ODN Europe.
Alison Delecia
Ali has spent 10+ years supporting founders, consultants, and exec teams, building the systems and structure that keep everything connected and under control.
With experience across operations, events, and programme management, Ali blends FTSE-level standards with start-up pace.
Ali is powered by colour coded lists, a high EQ and a boat load of Earl Grey. She is our operational backbone and the sole reason things remain as organised as they do.
Not sure where to start?
Book a discovery call
Let’s talk. A quick call is often all it takes to see where your personal visibility is holding you back, and how to put it right.
